The client & summary
Stargo Facility Services is a B2B cleaning and facility services company in Stuttgart, Germany. The core objective was an SEO setup for its newly relaunched WordPress website, including redirects so the old URLs still indexed by Google carry over to the new structure.
The challenge
The new site already had SEO-optimised texts and a planned URL for each page, but Google still listed the old URLs. Each one had to point to its exact counterpart so visibility was not lost, and the service pages had to link to the right targets.
Our solution
Our team completed the SEO setup in under two weeks, from 19 to 31 August 2026.
Redirects and on-page SEO
Our team redirected every old URL to its matching new page, ran a Semrush audit, implemented technical and on-page SEO with Rank Math, integrated the client's prepared keywords and added meta titles, descriptions and image alt tags.
Tracking and reporting
Google Search Console and Google Analytics were connected, and the client received a final report with page speed and SEO audits before and after. In a follow-up our team corrected the links of four service pages that pointed to the homepage.
Technology stack
- WordPress
- Rank Math (SEO)
- Semrush
- Google Search Console and Google Analytics
- 301 redirects
Results
- Every old URL redirected to its new counterpart.
- Technical and on-page SEO with the client's keywords.
- Before-and-after page speed and SEO audits in a final report.
Frequently asked questions
Why were redirects needed?
Google still listed the old URLs after the relaunch; redirects send visitors and search engines to the matching new pages.
What was included in the SEO setup?
Redirects, a Semrush audit, technical and on-page SEO, meta tags, alt texts, Search Console, Analytics and a final report.
How long did it take?
Under two weeks, from 19 to 31 August 2026.
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